AI pricing and margin guides
Most AI pricing advice is written by billing vendors for companies with a pricing team. These guides are for the founder deciding alone: what to charge, what margin to expect, and how to find the customers costing you money. Every claim links its source. Specific numbers beat adjectives.
AI SaaS pricing models: what actually works under $2M ARR
The five models, the data check to run before picking one, and the cost-spread test that decides it in an afternoon.
MarginsWhat is a good gross margin for an AI SaaS in 2026?
ICONIQ, a16z, and Bessemer benchmarks, the Copilot, Cursor, and Replit blow-ups, and how to compute yours honestly.
Unit economicsHow to calculate your LLM cost, and margin, per customer
Attribute token spend, join it to Stripe, read the P50/P90/P99 spread. With a worked example and the whale problem.
ComparisonSeat-based vs usage-based vs credit pricing for AI products
The same 100-customer book priced three ways, and where each structure protects or leaks margin.
ExamplesHow 8 real AI products price in 2026
Cursor, Copilot, ChatGPT, Fin, Replit, v0, Agentforce, and Claude: model, unit, price, and the gotcha in each. Sourced and dated.
MigrationThe AI SaaS repricing playbook: fix margins, keep customers
Simulate, shadow-bill, grandfather with a date, announce with the customer's own numbers. Email template included.
Reading is diagnosis. The Reset is the prescription.
AI Pricing Lab rebuilds your pricing from your real Stripe and usage data: a per-customer margin map, three pricing models simulated on your last 6 to 12 months, and the migration pack to ship the change. Delivered in 10 business days. One-time fee, no subscription.
See the AI Pricing Reset$1,500 founding rate · first 10 AI SaaS · $2,995 list